Red Creative
Website design & development
Year
2017
Client
Red Creative
Services
Content Strategy
Design
Development
Awards
Greek Graphic Design & Illustration Awards (EBGE)
Project
Red Creative is one of the leading creative agencies in Thessaloniki, providing integrated visual communication solutions and always aiming at the content. The Red Creative team is distinguished by its ability to produce targeted design proposals and is regularly awarded in competitions in Greece and abroad.
Red Creative entrusted Point Blank for the redesign of its new website. The challenge for us was twofold. On the one hand, we designed and implemented a demanding portfolio website with a large volume of work and at the same time we aimed at an efficient and user-friendly navigation. On the other hand, we built an easy-to-use management tool for Red Creative.
Approach
Minimal design was the core of our approach along with Red Creative's rich photographic material for the presentation of its projects. We placed a strong emphasis on information architecture and easy user navigation. In the section of the projects, we designed multiple navigation capabilities emphasizing on the search functionality which is based on the type and industry of the work.
Flexible lay-out
For the presentation of the projects, we created a canvas with multiple options of image and text synthesis. This enables Red Creative to layout the presentation of each project according to the needs.
Company Presentation
The design of the company's presentation refers to a printed design, using monotonic images and intense typography.
Awards & Distinctions
The website was awarded with Merit in the Greek Graphic Design & Illustration Awards EBGE 2018 in the Self-Promotion Sites category.
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